EURO CAR PARTS. target spend incentives campaign

BRIEF. To design a 'target spend incentive scheme' for garage based customers of ECP

OUTCOME. I produced a presentation book outlining an incentive scheme with rewards varying from vouchers to long haul holidays. This was paired with a website where customers could check on their monthly target spend.
Also, chocolate tools were sent out on a monthly basis as reminders to garages to keep up their spend.

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